Head of Product Marketing, Emerging Products


San Francisco, CA, USA Remote United States

Full time

$270.7-382.2k (annually)

Product Marketing


Mar 1

About the Job

Stripe is a financial infrastructure platform for businesses. Millionsof companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career.

Product Marketing is a global team of capable, friendly, user-oriented marketers, partnering closely with Stripe’s world-class product and engineering teams. Our Product Marketing team’s mission is to generate customer insights that inform Stripe’s product strategy, lead go-to-market for our suite of products, and create and execute campaigns to drive product growth

Product Marketing is a highly cross-functional role at Stripe,partnering closely with Product and Engineering, Sales, Design, Developer Relations, and Communications to name a few. Different from many other Product Marketing teams, our team works across the entire product lifecycle, from helping shape the product, to driving launch and commercialization, to growing product adoption post-launch.

We’re looking for a senior product marketing executive to oversee product marketing across Stripe's Revenue and Financial Management products (including Stripe Billing, Stripe Tax) as well as a portfolio of other emerging Stripe products

In this role, you’ll manage several teams of PMMs working with Product and Engineering to define our roadmap, enable our user-facing teams, and grow awareness and adoption of Stripe's emerging product lines.

Job Responsibilities

  • Deeply understand how to scope and execute marketing strategies needed
  • to reach different customer segments: talk regularly to users and
  • prospects and work with our Analytics team for qualitative and
  • quantitative insights that inform your work (content, messaging,
  • positioning, etc.)
  • Advocate for our existing and prospective users, be informed about our
  • competitive landscape, and become the go-to expert for your product
  • area to help shape the product roadmap and strategy
  • Develop product positioning and messaging informed by user research,
  • market insights, and product understanding
  • Work closely with a range of cross-functional teams—product managers,
  • sales, design, PR, and engineering—to develop go-to-market strategy
  • and drive launches for our products
  • Help enable user-facing teams at Stripe—from Sales and User Operations
  • to local teams in other countries
  • Work with the Finance and Product teams to set pricing that aligns
  • with the product value proposition and our users’ success
  • Partner with the Product and Growth Marketing teams to track the right
  • metrics and execute campaigns that drive awareness and adoption on an
  • ongoing basis
  • Think globally as we work to expand our solutions around the world,
  • adapting your understanding of local market needs, competitors, and
  • pricing accordingly
  • Manage a team of high-performing Product Marketing Leads (with their
  • own teams)

Skills & Experience

We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.

  • A storyteller. You have deep empathy for users and are able to adapt
  • how you communicate to best reach and engage your audience—from
  • developer to CFO—and differentiate Stripe. You have excellent verbal
  • and written communication skills
  • Data-oriented. You like working with data and insights and pair that
  • with your passion for users to generate balanced and thoughtful points
  • of view for how to take our products to market
  • Organized. You are able to manage highly interdependent, complex
  • projects and keep various workstreams on track
  • Passionate about product and tech. You are keen to learn about how
  • things work and are able to explain technical concepts in ways that
  • everyday people can understand. You follow tech trends, and you’re
  • excited about building incredible product experiences
  • Ambitious and adaptable. You are eager to make an impact at Stripe.
  • You thrive in a fast-moving, dynamic, hyper-growth environment and are
  • able to operate fluidly between the 30,000-foot strategy level and the
  • micro-detail to get things right
  • A team player. Product Marketers collaborate across the Marketing team
  • and with basically every team at Stripe. You are able to work with a
  • range of disciplines to execute on your work
  • A stellar people leader and manager. You build and support
  • high-performing, thriving organizations

Minimum requirements:

  • 20+ years of relevant work experience that can span marketing, product
  • marketing, product management, sales engineering, operational roles,
  • or strategy consulting
  • 10+ years of people leadership experience
  • Experience working on marketing or growth throughout a product’s
  • lifecycle
  • working in B2B settings and with sales teams

Preferred qualifications:

  • Experience in payments or financial services is preferred

Job Benefits

The annual US base salary range for this role is $270,700 - $382,200. For sales roles, the range provided is the role’s On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role. This salary range may be inclusive of several career levels at Stripe and will be narrowed during the interview process based on a number of factors, including the candidate’s experience, qualifications, and location. Applicants interested in this role and who are not located in the US may request the annual salary range for their location during the interview process.

Additional benefits for this role may include: equity, company bonus or sales commissions/bonuses; 401(k) plan; medical, dental, and vision benefits; and wellness stipends.

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Help increase the GDP of the internet