Senior Content Marketing Manager


North America Remote Only

Full time

$103.5-139.5k (annually)

Content and Writing


Aug 28

About the Job

Are you looking for your next role where you can harness your experience in creating, building, and owning a complete Enterprise content strategy end-to-end? Are you driven and passionate about connecting with customers across all media formats and channels? If so, this role may be the perfect match for you!

Netlify is the foundation for Enterprise companies looking to modernize web architecture and requires the help of an experienced Senior Content Marketing Manager to craft, lead and execute a cross-channel content strategy for the entire organization. This role is critical to our ability to drive awareness, thought leadership, and knowledge sharing to our customers, partners, and the global community! The ideal candidate will have experience building, leading, and executing a comprehensive content strategy across products, industries, and channels to foster heightened awareness, perception and lead conversations on a global scale.

This role sits in the Netlify Product and Partner Marketing team, which collaborates cross functionally to create and execute winning GTM strategies that drive impact. Our team oversees all product launches, marketing campaigns, and partner expansion initiatives to help customers succeed. We work closely together with the broader Marketing organization to create the best content that empowers the entire Sales, Enablement, Customer Success, and Solution Engineering teams to be successful. 

Job Responsibilities

  • Use your skills and prior experience to design a full content strategy across the Netlify website, blog and social channels for blogs, eBooks, case studies, white papers, webinars, PR/AR, syndicated content, and more.
  • Consistently deliver against quarterly lead generation goals to drive awareness, perception and increase lead conversion through the Netlify website, content syndication, digital marketing, and events.
  • Lead content planning and develop content in collaboration with the Digital Marketing, Web, Design, and Growth Marketing teams
  • Assist in supporting content needs for Netlify events, webinars, conferences, customer references, case studies, and more.
  • Create and maintain a content calendar to provide visibility to the entire Netlify organization
  • Implement and manage a content tracking system
  • Work closely with the entire marketing team, DevRel, Sales, and Customer Success teams to build and establish Netlify as thought leaders in the web development space

Skills & Experience

  • A breadth of experience in building and executing enterprise content strategies, ideally in the SaaS space
  • An extensive history of crafting high-performing content that resonates with enterprise buyers, users, and influencers across various roles, encompassing marketing, journalism, or other relevant domains.
  • Demonstrated ability to research, outline, write and edit new and existing content, working closely with various stakeholders. 
  • Excellent writing, editing, and copywriting skills, with the ability to craft concise and impactful content. 
  • A data-driven content marketer who is continuously improving and refining strategy based on results and key inputs across the organization.
  • A creative thinker with a high bar for quality, capable of bringing new and unique ideas to help Netlify stand out in the market.
  • Demonstrated ability to work autonomously in a remote work environment, meet deadlines and manage multiple projects at once. Flexibility and being comfort with change are at the heart of how we work.
  • A drive to make a significant impact and play a pivotal role in building an exceptional content program. 
  • Strong interpersonal and communication skills that enable you to work effectively with colleagues, solve problems and represent Netlify in front of external audiences.
  • We welcome remote candidates based in North American timezones.
  • Experience at a high-growth tech startup is a plus. 

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